Oshare is a Korean lash and beauty brand redefining professional eyelash care with a clean, modern identity. The project included product photography, e-commerce website setup, packaging design, SNS visuals, and event branding. Through soft tones, minimal layouts, and cohesive online presentation, the new identity highlights Oshare’s core values — natural beauty, precision, and authenticity. The refreshed visual system ensures consistency across digital and physical platforms, helping Oshare strengthen its global presence while maintaining its calm, elegant aesthetic.